Nuvei and Adobe Forge Partnership to Foster eCommerce Payment

23. Jan.

In a groundbreaking move set to reshape the landscape of eCommerce payments, Nuvei Corporation, a leading Canadian fintech company, has announced a strategic partnership with Adobe (ADBE), the global leader in digital experiences. The collaboration aims to empower businesses operating on Adobe Commerce, a key component of Adobe Experience Cloud, to streamline their payments infrastructure, enhance customer experiences, and expand into new markets.

The key highlight of this partnership is the seamless integration of Nuvei's comprehensive payment suite into Adobe Commerce through a single API. This integration provides Adobe (ADBE) Commerce customers with unparalleled access to Nuvei's global reach and connectivity, offering a wide array of payment options, including card payment acceptance and access to a staggering 680 local alternative payment methods (APMs). This means businesses can cater to diverse consumer preferences, ensuring a more personalized and convenient online shopping experience.

For B2B and B2C businesses across various verticals such as retail, consumer products, manufacturing, technology, and healthcare, this collaboration brings a significant reduction in complexity. Nuvei's agile, full-stack technology simplifies the payment relationships for Adobe Commerce users, allowing them to focus on scaling their commerce offerings without the burden of managing multiple integrations.

One of the standout features of Nuvei's API integration is its support for over 680 regional APMs. This opens up new possibilities for Adobe Commerce merchants to connect with their customers on a local level, offering tailored payment experiences that resonate with diverse cultural and regional preferences. The partnership also facilitates international expansion through a single integration, enabling businesses to effortlessly navigate the complexities of global commerce.

In addition to alternative payment methods, Adobe (ADBE) Commerce customers can leverage Nuvei's capabilities to enable Automated Clearing House (ACH) account-to-account transactions in the U.S. This move aligns with the rapid growth observed in both volume and value of account-to-account payments in the U.S., across both B2C and B2B transactions. With the introduction of the FedNow instant payment infrastructure, this trend is expected to further accelerate, positioning businesses for future success in the evolving payments landscape.

Jason Knell, Senior Director of Content and Commerce Partnerships at Adobe, emphasized the importance of adapting to customer demands for personalized and convenient online shopping experiences, especially after a record-setting holiday season for eCommerce. He stated, "By working with Nuvei, Adobe Commerce provides merchants greater flexibility in the payment experience, for consumers shopping online, as well as across B2B channels."

Philip Fayer, Nuvei Chair and CEO, echoed these sentiments, stating, "For businesses, an effective, personalized approach to payments strategy is key, and that is what this partnership is delivering for users of Adobe Commerce." The collaboration between Nuvei and Adobe signifies a commitment to empowering businesses globally, providing them with the tools to navigate the dynamic eCommerce landscape and meet the evolving expectations of consumers in an increasingly interconnected world.

In conclusion, the Nuvei-Adobe partnership marks a significant milestone in the evolution of eCommerce payments, offering a unified and comprehensive solution that empowers businesses to thrive in a digital-first era. As the demand for personalized and convenient online shopping experiences continues to grow, this collaboration sets the stage for a new standard in payments technology, ensuring that businesses can not only keep up with the pace of change but also stay ahead of the curve in the competitive world of eCommerce.